Custom Jackets Buyers Guide: Styles, Sizing, Pricing, and More

Custom Jackets Buyers Guide: Styles, Sizing, Pricing, and More

You’ve made a great choice. Custom jackets with logo are one of the most valued and visible branded gifts available. In fact, 63% of companies across North America now include branded apparel in their merchandise programs.

But getting the full value from a company-branded jacket means more than picking a popular brand. Fit, function, fabric, and logo treatment all play a role. And overlooking just one detail can affect how your gift is received.

This custom jackets buyers guide is your roadmap. From style selection and sizing guidance to embroidery placement and production timelines, you’ll find the insights you need to deliver a project that’s polished, practical, and perfectly on brand.

WHAT ARE POPULAR CUSTOM JACKET BRANDS

We know brand matters, especially when you’re choosing outerwear that your team will wear often and proudly. That’s why we offer an expertly curated selection of the most trusted names in the retail outerwear industry.

You’ll find premium custom jackets from Carhartt, Marmot, Columbia, Patagonia, The North Face, Eddie Bauer, Mammut, and more. Each brand is known for high quality, performance, and lasting appeal.

What Are the Most Popular Corporate Jacket Styles?

Not every jacket is manufactured the same way. And not every project calls for the same type of custom jacket.

Some jackets are built for warmth in cold weather, and others for protection from rain. Some are low-profile and office-ready, while others are bold enough to turn heads at a brand activation.

Below are 15 of the most popular jacket styles commonly selected for corporate use, each with a unique purpose, aesthetic, and functional edge.

1.) Custom Embroidered Soft Shell Jackets

Custom embroidered soft shell jackets are lightweight outer layers that balance comfort and protection. They’re breathable, flexible, and built to handle light wind or rain, perfect for in-between weather across regions like the Bay Area, the Mid-Atlantic, the Pacific Northwest, British Columbia, and southern Ontario.

They're a smart pick for sales representatives, field teams, and anyone who’s frequently on the move. Clean enough for indoor settings, and functional enough for outdoor tasks.

You can gift these for spring or fall campaigns, company outings, or as part of onboarding kits for employees in hybrid roles.

Popular Brands: Helly Hansen, The North Face, Carhartt, and more.

2.) Custom Embroidered Logo Vests

When the weather can't make up its mind, custom embroidered logo vests are the answer. They provide core warmth while keeping arms free, ideal for layering in places with cool mornings and mild afternoons, like Northern California, the Carolinas, or metro areas in southern Alberta and British Columbia.

This style works well for warehouse teams, drivers, and outdoor staff who need warmth and mobility at the same time. It also suits indoor office settings when a full jacket feels like too much.

They make great gifts during fall transitions, outdoor events, or as everyday uniform pieces for active roles.

Popular Brands: Adidas, Columbia, Helly Hansen, Carhartt, and more.

3.) Custom Embroidered Fleece Jackets

Custom embroidered fleece jackets are soft, insulating layers designed for indoor comfort and light outdoor use. They trap body heat without feeling heavy, making them a reliable pick for cooler office environments or early morning commutes.

They’re ideal for remote teams, creative professionals, or office staff who want warmth without a bulky outer layer. Easy to wear and store. Fleece is all about function and comfort.

Gift them during year-end milestones, casual client meetings, or as part of a cozy work-from-home kit.

Popular Brands: Patagonia, The North Face, Marmot, STORMTECH, and more.

4.) Custom Embroidered Pullovers

Custom embroidered pullovers strike the balance between casual comfort and brand-ready polish. With no front zipper and a streamlined silhouette, they layer well without adding bulk.

They're popular among remote teams, tech departments, and client-facing staff. They’re perfect for temperate regions like Southern California, the Southeast, or milder zones in southern Ontario and the Lower Mainland of British Columbia, where layering matters more than insulation.With no front zipper, they’re lightweight, low-fuss, and easy to pack.

These make thoughtful gifts for onboarding, internal giveaways, or bundles with other seasonal merchandise.

Popular Brands: Adidas, The North Face, Helly Hansen, Nike, and more.

5.) Custom Embroidered Rain Jackets

When staying dry is non-negotiable, custom embroidered rain jackets step in. Designed with sealed seams, water-resistant shells, and adjustable hoods, they’re built to perform in unpredictable weather.

Perfect for teams working outdoors in cities like Seattle, Portland, New York, or Vancouver, or anyone commuting through wet, windy conditions. These jackets strike a balance between function and brand visibility.

They make great additions to outdoor kits, seasonal uniform drops, or event gear when spring storms start rolling in.

Popular Brands: Arcteryx, Marmot, The North Face, Sun Mountain, and more.

6.) Custom Down Jackets

When temperatures drop, custom down jackets deliver unmatched warmth. Filled with natural or synthetic insulation, they trap heat efficiently without weighing you down.

Best suited for teams in colder climates like the Northeast or central Canada. Whether you’re outfitting field crews, treating clients, or equipping leadership for winter travel, these jackets blend performance with polish.

Give them for holiday appreciation, executive retreats, or seasonal incentive programs that call for premium gear.

Popular Brands: Stio, Marmot, The North Face, Patagonia, and more.

7.) Custom Dri-Fit Jackets

Designed for moisture management and breathability, custom dri-fit jackets are ideal for active teams and fast-paced environments. They wick sweat, dry quickly, and maintain comfort even during long days.

Perfect for fitness professionals, brand ambassadors, or wellness teams. Especially in warmer regions like Texas or coastal British Columbia, where lightweight gear matters. Their athletic look pairs well with both uniforms and branded event kits.

These make practical giveaways for corporate wellness initiatives, outdoor activations, or employee fitness challenges.

Popular Brands: Peter Millar, Marmot, Greg Norman, Puma, and more.

8.) Custom Logo Hoodies

Custom logo hoodies combine everyday comfort with casual brand visibility. Soft, cozy, and universally loved, they’re the kind of gear people reach for again and again.

They work especially well for campus reps, internal teams, or creative departments. In cooler states like Oregon, Colorado, or Massachusetts, they double as daily uniforms or off-duty apparel.

A great fit for fall mailers, client appreciation, or employee birthday drops—any time you want your logo worn with ease.

Popular Brands: Patagonia, American Apparel, District, Hanes, and more.

9.) Custom High-Visibility Safety Jackets

Custom safety jackets are built for performance in hazardous environments, where visibility, durability, and comfort can’t be compromised. These styles meet visibility standards and feature reflective taping, rugged materials, and insulation for cold-weather protection.

They're ideal for construction crews, transit personnel, logistics teams, or any staff working in low-light or high-traffic settings. With bold co-branding and functional design, they serve as both safety gear and brand representation.

Use them for compliance-driven uniform programs, end-of-year crew gifts, or to support winter field operations with branded outerwear that keeps your team seen and safe.

Popular Brands: Port Authority.

10.) Custom Puffer Jackets

Custom puffer jackets are ultra-warm, insulated outer layers designed for cold-weather comfort. With quilted construction that traps heat while staying lightweight, they offer the perfect balance of warmth and wearability.

They're especially useful in colder regions like the Mountain West or the Canadian Prairies, where temperatures dip sharply and outdoor conditions can be unpredictable. Great for field staff, winter travel, or distributed teams who need a serious cold-weather layer.

Gift them during year-end recognition, launching seasonal uniform programs, or equipping your team ahead of winter campaigns and events.

Popular Brands: Patagonia, Rab, Cutter & Buck, and more.

11.) Custom Windbreakers

Custom windbreakers are lightweight, packable layers built to block out gusts without adding bulk. They’re made from flexible, weather-resistant materials that protect against wind chill and light drizzle.

They shine in coastal states like California or the Maritimes, where wind is a regular part of the forecast. These jackets are also a favorite for golf events, spring campaigns, or casual uniform rollouts where a light outer layer makes a practical and polished impression.

Use them as part of new hire kits, active team uniforms, or as seasonal client gifts.

Popular Brands: Eddie Bauer, Greg Norman, Arc’teryx, and more.

12.) Custom Insulated Jackets

Custom insulated jackets are built for serious warmth. With padded or quilted interiors, these styles trap body heat while shielding against wind and moisture. They’re bulkier than fleece or softshells, but essential when winter weather intensifies.

Best suited for colder states like Minnesota, Colorado, New York, Illinois, or southern Ontario. They’re ideal for staff who work outdoors, travel frequently, or need protection during icy commutes.

Gift them ahead of winter launches, use them in cold-weather uniform programs, or reserve them for milestone gifting that feels truly substantial.

Popular Brands: Port Authority, Eddie Bauer, The North Face, Carhartt, and more.

13.) Custom Letterman Jackets

Custom letterman jackets bring retro appeal and collegiate style into the corporate world. With insulated linings and bold design details, they combine warmth with standout visual impact.

These jackets are best suited for brand activations, internal culture campaigns, or employee appreciation moments that call for something memorable. They’re especially popular with creative teams, startups, and youth-driven organizations looking to express energy and individuality.

Gift them during product launches, internal milestones, or as part of high-impact merch drops that go beyond the expected.

Popular Brands: Sport-Tek®

14.) CUSTOM PARKAS

Custom parkas are built for extreme weather. Fully insulated, longer in length, and often layered with wind- and waterproof shells, they’re the warmest outerwear in the lineup, offering total coverage in freezing or stormy conditions.

These jackets are ideal for teams based in colder states like Minnesota, Michigan, upstate New York, or Saskatchewan, where subzero temperatures are the norm. They’re also well-suited for crews working long outdoor shifts or brands hosting winter events.

Use parkas as premium cold-season gifts, for outfitting field personnel, or executive gear when only the most durable option will do.

Popular Brands: Port Authority, Eddie Bauer, STORMTECH®, North End, and more.

15.) CUSTOM LOGO 3 IN 1 JACKETS

Designed for changing conditions, custom logo 3-in-1 jackets combine a weatherproof outer shell with a removable insulated layer. This gives the wearer flexibility to adapt. Some styles even include a third component, like a zip-in vest.

This style is popular for teams working in varied climates, from the rainy Pacific Northwest to chilly Northeastern cities. It’s especially suited for outdoor crews, traveling managers, and regional reps who need one jacket to do it all.

Great for winter client appreciation, field team outfitting, or as an upgrade in your corporate uniform strategy.

Popular Brands: Eddie Bauer, Marmot, STORMTECH, and more.

What Are the Best Custom Jacket Styles for Men and Women

Styles for men and women are designed differently for a reason: to ensure a confident, flattering look that encourages repeat wear.

Embroidered Jackets for Men

Designed with a male fit and cut, embroidered jackets for men deliver a structured look with the right balance of function and style. These jackets often feature roomier shoulders, longer lengths, and technical detailing that suits active roles or professional settings.

They're a go-to for sales professionals, warehouse leads, and executives alike, where comfort, durability, and brand presence all matter.

Perfect for holiday gifts, performance recognition, or outfitting corporate teams in cohesive, sharp-looking gear.

Popular Brands: Adidas, Marine Layer, Columbia, and more.

Custom Ladies Jackets

Custom ladies jackets are tailored for a female fit. They often feature contoured seams, shorter lengths, and more refined silhouettes. These designs improve comfort and confidence in everyday wear.

Perfect for client-facing teams, office roles, and field staff alike, these ladies' jackets offer your female team members gear they’ll actually want to wear.

They're a thoughtful upgrade for company anniversaries, holiday gifting, or outfitting professional events where presence matters.

Popular Brands: Callaway, Marmot, The North Face, and more.

How to Choose the Right Jacket Fit for Your Team

Style matters, but so does the fit. The right cut ensures comfort, confidence, and repeat wear. Custom jackets today come in fits designed specifically for men, ladies, and unisex preferences.

Jacket Type	Fit Style	Best For	Recipient Personality
The North Face ThermoBall	Modern athletic fit	Tech teams, startup execs	Eco-conscious, utility-focused, on-the-go professionals
Patagonia Better Sweater	Trim/active fit	Mid-level leaders, wellness teams	Outdoorsy, sustainable-minded, clean aesthetics
Nike Dri-FIT Jackets	Slim/sport fit	Sales reps, brand ambassadors	Energetic, performance-driven, sleek styling
Marine Layer Corbet Quilted Bomber	Relaxed hybrid fit	Creative leads, brand teams	Trend-conscious, brand-savvy, minimalist with flair
Eddie Bauer Soft Shell	Classic fit	Operations, field teams	Practical, no-fuss, results-oriented
Carhartt Full Swing	Relaxed workwear fit	Field ops, industrial clients	Rugged, hands-on, traditionalists
OGIO Endurance Soft Shells	Fitted athletic cut	Marketing teams, high-performers	Performance-meets-style, urban professionals
Marmot Tempo Vest	Slim vest layering fit	C-level, keynote speakers	Layered sophistication, adaptable, visible but not flashy
Arc'teryx Covert Cardigan or Jacket	Precision ergonomic fit	Senior execs, premium clients	High taste, attention to detail, quality-focused

When and How to Use Custom Jackets in Your Branding Strategy

Custom logo jackets do more than just keep your team warm. They signal professionalism, build cohesion, and turn everyday outerwear into mobile branding tools.

Here’s how companies across the U.S. are putting custom jackets to work:

What Customization Options Work Best for Custom Jackets

When it comes to custom jackets, high-quality embroidery is the gold standard. It looks polished, lasts long, and works beautifully across jacket types. Our embroidery process delivers clean, high-quality stitching that holds up through wear and washing.

Common embroidery placement options for custom jackets include:

• Right chest (when worn)
• Right bicep (when worn)
• Left bicep (when worn)
• Back yoke (beneath the collar)
• Back collar (on the collar itself)

Other locations (to be determined during the project)

If you choose multiple embroidery locations, additional charges apply:

• 2-location embroidery: +$7.50
• 3-location embroidery: +$15.00

If you are not sure what’s best for your logo, we’ll help you select the most impactful placement for your branding.

it's the ideal choice for companies that want their branding to feel intentional, durable, and well-crafted.

How to Pick the Right Size for Custom Jackets

Choosing the right size is just as important as picking the right jacket style. A well-fitted jacket ensures comfort, function, and a polished appearance.

We offer a wide range of sizes to suit different body types and preferences:

X-Small, Small, Medium, Large, X-Large, 2X-Large, 3X-Large, 4X-Large</strong >

Here are a few tips to get the sizing right:

• Reference the size charts: Every brand has its own fit profile. Some run large, others slim.
• Think about layering: If the jacket will be worn over other clothing, consider sizing up.
• Account for inclusivity: Order a mix of sizes to ensure everyone on your team feels represented and comfortable.
• Order samples: For larger team orders, requesting a few sample pieces can make all the difference.

A great fit ensures your recipients actually wear the jacket and maximizes both comfort and brand visibility.

What Are Some Material Options for Custom Jackets

When selecting a custom jacket, look closely at the material. It impacts durability, comfort, warmth, and how your logo will look and last.

Here are some of the most popular materials used in custom corporate jackets today:

• Polyester: Lightweight, wrinkle-resistant, and quick-drying. Great for everyday wear, especially in mild to moderate climates.
• PU Fabric (Polyurethane): A water-resistant synthetic material often used in rain jackets and outer shells. It offers strong weather protection with a sleek finish.
• Corbet Quilted Fabric: Known for its padded, diamond-stitched design, this material adds warmth and a textured look. Ideal for elevated corporate gifting.
• Stretch-Woven Fabric: Designed for flexibility and movement. Common in softshell jackets, this material is perfect for active teams and travel apparel.
• Post-Consumer Recycled Polyester: An eco-conscious choice made from recycled plastic. It balances performance with sustainability, appealing to environmentally aware brands.
• Acrylic/Modal/Spandex Blends: These blends offer softness, breathability, and a bit of stretch. Frequently used in fleece and lifestyle-focused pieces.

Choosing the right fabric ensures your jackets perform well for their intended use.

How to Procure Co-Branded Jackets

Buying a custom jacket might feel overwhelming at first, but with the right approach, it becomes a smooth and enjoyable process.

Here’s a clear, step-by-step guide to help you make the right choice:

1. Define the Purpose: Clarify whether the jacket is for gifting, events, outdoor use, or everyday wear.
2. Select the Style: Choose from soft shells, windbreakers, fleeces, vests, insulated jackets, and more.
3. Pick the Right Material: Match the fabric, like polyester, fleece, or PU, to the climate and use case.
4. Get the Sizing Right: Use accurate measurements and fit notes to ensure a comfortable, professional fit.
5. Finalize Customization Details: Decide on logo placement, embroidery style, and finishing details like lining or hardware.
6. Check for Quality Assurance: Review fabric quality, logo treatment precision, and return policies before placing your order.

Why Choose EPI for Your Premium Custom Jacket Project

Custom logo jackets are one of the most impactful gifts in corporate merchandise today. But a premium jacket with your logo only works when everything is flawless. Late deliveries, poor stitching, mismatched colors, or flimsy knockoffs can turn a thoughtful gesture into a disappointment.

That’s why businesses that care about quality turn to us.

We specialize in high-stakes projects where there’s no room for error. Every jacket we deliver is sourced directly from leading retail brands. They’re accurately customized, precisely delivered, and built to represent your company at its best. Our advanced logo treatment methods ensure crisp, clean embroidery that lasts.

And every account is managed by a dedicated Branding Expert™, guiding clients with concierge-level care.

But don’t take our word for it. Here’s what some of our clients have said about their experience with us:

Want to see what premium custom jackets look like? Call us at 650.513.1037 or request a free sample to get started.

Frequently Asked Questions About Custom Jackets

You may have some questions before starting your custom jacket project, and we get that. That’s why we’ve compiled clear, straightforward answers to some of the most common queries we receive.

However, if you don’t see your question listed here, feel free to give us a call at 650.513.1037. We’re happy to help.

Call 650.513.1037 or email us to start your project today.